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Mastering Multichannel Mobile Engagement

David Murphy and Rohit Tripathi, General Manager and Head of Products at SAP Digital Interconnect, talk about intelligent interconnectivity and how traditional, peer-to-peer mobile messaging channels are now emerging as significant methods for brands to engage with consumers.

 

Click here to read more.

 

Arti Yadav,
Director, Strategic Go-To-Market projects
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